Business

SYNTHETIC WORLDS: THE BUSINESS AND CULTURE OF ONLINE GAMES

Written by Castronova, Edward
From EverQuest to World of Warcraft, online games have evolved from the exclusive domain of computer geeks into an extraordinarily lucrative staple of the entertainment industry. People of all ages and from all walks of life now spend thousands of hours-and dollars-partaking in this popular new brand of escapism. But the line between fantasy and reality is starting to blur.
October 15, 2006 | Paperback | University of Chicago Press | 332 Pages |
$18.00

FRICTION: HOW PASSION BRANDS ARE BUILT IN THE AGE OF DIGITAL DISTRIBUTION

Written by Berg, Jordan
Every industry around the globe is being completely disrupted. Stalwart brands are losing market share to upstarts that capture our collective consciousness. Trillions of dollars are at stake. Brands know a new approach is needed. But most don't realize the strategic underpinnings need to change. Great brands are no longer built through interruptive advertisements.
May 23, 2017 | Hardcover | powerHouse Books | 240 Pages |
$27.50

YOU MAY ALSO LIKE: TASTE IN AN AGE OF ENDLESS CHOICE

Written by Vanderbilt, Tom
Why do we get so embarrassed when a colleague wears the same shirt? Why do we eat the same thing for breakfast every day, but seek out novelty at lunch and dinner? How has streaming changed the way Netflix makes recommendations? Why do people think the music of their youth is the best?
April 18, 2017 | Paperback | Vintage | 400 Pages |
$16.95

PASSION FOR LEADERSHIP: LESSONS ON CHANGE AND REFORM FROM FIFTY YEARS OF PUBLIC SERVICE

Written by Gates, Robert M
Having led change successfully at three sprawling, monumental organizations--the CIA, Texas A&M University, and the Department of Defense--Robert M. Gates offers the ultimate insider's look at how leaders can transform large organizations and companies. For many Americans, bureaucracy and corporate structure are code words for inertia. Gates knows that it doesn't have to be that way.
January 10, 2017 | Paperback | Vintage | 256 Pages |
$16.00

WILD RIDE: INSIDE UBER'S QUEST FOR WORLD DOMINATION

Written by Lashinsky, Adam
In your pocket is something amazing: a quick and easy way to summon a total stranger who will take you anywhere you'd like. In your hands is something equally amazing: the untold story of Uber's meteoric rise, and the massive ambitions of its larger-than-life founder and CEO.
May 23, 2017 | Hardcover | Portfolio | 240 Pages |
$28.00

WOMEN WHO WORK: REWRITING THE RULES FOR SUCCESS

Written by Trump, Ivanka
NEW YORK TIMES BESTSELLER! Ivanka is donating the unpaid portion of her advance and all future royalties received from Women Who Work to the Ivanka M. Trump Charitable Fund, a donor advised fund that will make grants to organizations that empower and educate women and girls.*
May 2, 2017 | Hardcover | Portfolio | 256 Pages |
$26.00

RICH20SOMETHING: DITCH YOUR AVERAGE JOB, START AN AWESOME BUSINESS, AND CREATE THE LIFE YOU LOVE--AT ANY AGE

Written by Dipiazza, Daniel
The Only Guide You Need to Stop Wasting Your Potential and Create a Kickass Career You Care About
May 2, 2017 | Hardcover | Tarcherperigee | 304 Pages |
$24.00

IRRESISTIBLE: THE RISE OF ADDICTIVE TECHNOLOGY AND THE BUSINESS OF KEEPING US HOOKED

Written by Alter, Adam
"One of the most mesmerizing and important books I've read in quite some time.
March 7, 2017 | Hardcover | Penguin Press | 368 Pages |
$27.00

YOU ARE A BADASS AT MAKING MONEY: MASTER THE MINDSET OF WEALTH

Written by Sincero, Jen
"A cheerful manifesto on removing obstacles between yourself and the income of your dreams." --New York Magazine From the #1 New York Times bestselling author of You Are a Badass(R), a life-changing guide to making the kind of money you've only ever dreamed of You Are a Badass at Making Money will launch you past the fears and stumbling blocks that h
April 18, 2017 | Hardcover | Viking | 288 Pages |
$25.00

BEYOND THE LABEL: WOMEN, LEADERSHIP, AND SUCCESS ON OUR OWN TERMS

Written by Chiquet, Maureen
The former global CEO of Chanel charts her unlikely path from literature major to global chief executive, guiding readers to move beyond the confines of staid expectations and discover their own true paths, strengths, and leadership values.
April 18, 2017 | Hardcover | HarperBusiness | 288 Pages |
$28.99

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