Price
$24.99
Analyzing advertising beyond the persuasive power of the imagery itself, this resource explains the psychology behind 33 effective influence techniques in visual persuasion and how to apply them.
Hidden Persuasion: 33 Psychological Influences Techniques in Advertising
$24.99
Description
Analyzing advertising beyond the persuasive power of the imagery itself, this resource explains the psychology behind 33 effective influence techniques in visual persuasion and how to apply them.
Description
Analyzing advertising beyond the persuasive power of the imagery itself, this resource explains the psychology behind 33 effective influence techniques in visual persuasion and how to apply them.
ISBN
9789063695316
Publisher
Publication Date
September 1, 2019
Binding
Hardcover, Paperback
Item Condition
New
Language
English
Keywords
Business & Economics | Marketing | General; Psychology | Social Psychology; Design | Graphic Arts | Advertising; Business & Economics | Industries | Media & Communications; Business & Economics | Advertising & Promotion