Price
$39.95
With increased globalization comes increased sharing of ideas a cultural exchange than can lead to new and diverse possibilities. This hybridization has long been at work not only on the foods we eat and the music we listen to, but the very words we speak. Type Hybrid examines its impact on the written aspects of our languages. Appealing to an audience that speaks more than one language, multilingual designers are able to broaden their reach and that of their clients at the same time as expanding the arsenal of characters at their disposal. Divided into two chapters and showcasing logos and visual communication, this book is revolutionary in its expos of a growing trend in typography one that is here to stay.
Type Hybrid: Typography in Multilingual Design
$39.95
Description
With increased globalization comes increased sharing of ideas a cultural exchange than can lead to new and diverse possibilities. This hybridization has long been at work not only on the foods we eat and the music we listen to, but the very words we speak. Type Hybrid examines its impact on the written aspects of our languages. Appealing to an audience that speaks more than one language, multilingual designers are able to broaden their reach and that of their clients at the same time as expanding the arsenal of characters at their disposal. Divided into two chapters and showcasing logos and visual communication, this book is revolutionary in its expos of a growing trend in typography one that is here to stay.
Description
With increased globalization comes increased sharing of ideas a cultural exchange than can lead to new and diverse possibilities. This hybridization has long been at work not only on the foods we eat and the music we listen to, but the very words we speak. Type Hybrid examines its impact on the written aspects of our languages. Appealing to an audience that speaks more than one language, multilingual designers are able to broaden their reach and that of their clients at the same time as expanding the arsenal of characters at their disposal. Divided into two chapters and showcasing logos and visual communication, this book is revolutionary in its expos of a growing trend in typography one that is here to stay.
ISBN
9789881320391
Publisher
Publication Date
September 1, 2016
Binding
Hardcover, Paperback
Item Condition
New
Language
English
Pages
256
Keywords
Design | Graphic Arts | Typography
Categories